Des came to The Studio ready to birth a new brand blending Breathwork, Energy Healing, and Qi Gong — a practice both grounded and transcendent. During our Somatic Moodboarding session, a shared vision emerged: Des standing beneath towering redwoods, moving through qi gong, channeling the voice of Pachamama herself.

But this wasn’t just about earth tones and flowy skirts. Des surprised herself by craving luxury — wanting her brand to reflect both reverence for nature and the elegance of her next era. That’s why we chose Alila Ventana in Big Sur, a location that merges wild earth with five-star sophistication — the perfect backdrop to capture her medicine in its highest frequency.

Where earth and elegance meet.